May 17, 2010 Posted by Nick Cifuentes

YouTube Now Receives Over 2 Billion Video Views Daily, Turns 5!

Guess who just had a birthday – YouTube! The video channel that has established itself as the ‘standard’ when it comes to watching videos online, announced there 5th birthday, and that the platform has exceeded 2 billion video views per day. As part of its 5th Anniversary, YouTube is launching the YouTube 5 Year Channel to help celebrate its story and retell the history of YouTube and how... read more

Feb 25, 2010 Posted by Nick Cifuentes

Foursquare: Marketers Start to Jump Aboard the Next Social Phenomenon

Foursquare – you’ve heard of it, probably even might be a member yourself. The quick-growing location-based social network is beginning to make reputable noise in the social space, and since August, traffic and user growth has soared for the new social noise maker. According to co-founder Dennis Crowley, the platform is closing in on 500,000 individual users, with about 70% of the user base in the... read more

Feb 11, 2010 Posted by Nick Cifuentes

Is Your Brand Resistant to Change?

In 2010, the exchange between consumers and brands will in no doubt increase among new media marketing channels. Just in the first couple of months of 2010, I have already seen countless posts outlining CRM models that are stressing the point to consume ROI for Social Media and take action to begin integrating this into your brand campaigns that live within on and offline social media channels. With so... read more

Nov 24, 2009 Posted by Nick Cifuentes

Facebook Releases Updated Contest, Sweepstakes Promotion Guidelines

Running contests or promotions on Facebook have become one of the most effective ways in building high-level engagement with your brand. Numerous companies have come up with a variety of strategies to link external social networks into their contest campaigns, and a large target in that funnel – FACEBOOK. The new rules that Facebook released ealier this month have now set specific guidelines for any... read more

Jun 29, 2009 Posted by Nick Cifuentes

Facebook Launches ‘Live Stream’ Widget for All Website Owners

Do you remember CNN’s live stream of the inauguration, or when TNT did a live stream webcast of the NBA All-Star Game? If you did happen to catch both of those online events at the respective websites, you would have noticed that Facebook played a large part in those particular events. Each of these events integrated the Facebook Connect-enabled live stream widget. And now Facebook is making this... read more