Sep 23, 2008 Posted by Nick Cifuentes

Don’t Forget a Blog Strategy – ‘Free People’ Didn’t!

  Blogs.  As an Internet strategist – my life daily is consumed with social media feeds, blog alerts, feedburner stats, google alert updates, monitoring, strategizing, execution – all of these overused terms and time consuming tactics certainly take a toll on you.   But one thing I do often, as I do for all my clients, is research – taking notice of the growing digital space around me... read more

Sep 19, 2008 Posted by Nick Cifuentes

Social Media vs. Porn – Facebook Wins!

  Porn. It is and always will be a key element of the Internet – with it accounting for almost 10 percent of all Web searches, according to Hitwise.   But at one point many, many years ago (exactly 10) – a massive 20 percent of all Internet Web searches accounted for porn. However, thanks to sites like Facebook, MySpace and other social networking sites, porn on the Internet is not as popular as it... read more

Sep 15, 2008 Posted by Nick Cifuentes

Employers Are Checking Your Facebook Page – Are You?

In a recent survey done by Careerbuilder.com, an increasing number of employers are taking a look at staff’s social networking profiles before hiring a candidate. The survey found that 20 percent of companies admitted to checking out the profile pages of potential employees on social-networking websites such as Facebook and MySpace before deciding to hire them. Another 9 percent said that they would... read more

Sep 12, 2008 Posted by Nick Cifuentes

Social Networking for Babies – Yes: Someone Did It!

You figured it would happen at some point – social networking sites are popping up for conceivably every market demographic – and now a social networking site for babies has made its way to the market.   Totspot. This amazing feat of success has brought Totspot into a place where they might find a profitable niche.   The service that is built on Ruby on Rails, just went through a private beta... read more

Sep 10, 2008 Posted by Nick Cifuentes

NetSuite – An All-in-One Solution & Creative Branding Nightmare?

NetSuite. OK, I am not one that is normally critical of certain software or CMS programs – as all have their positives & negatives – but I have to stress the limitations of NetSuite and its astounding ability to ‘frustrate’ the creative design and marketing process of brand marketing. If you are not familiar with NetSuite, it is an all-in-one set of online business software programs that... read more