Oct 17, 2008 Posted by Nick Cifuentes

Online Ads See Major Price Drops…What Does That Mean?

With the economy in such a wonderful state of mind these days (wink), it seems their might be some bad news for digital advertisers. According to a PubMatic report released this week, the price advertisers are willing to pay for ad space online is down 27 percent this year. PubMatic tracked the sale of display ads through ad networks on Websites in more than 20 different topic areas, and saw that ads on... read more

Oct 7, 2008 Posted by Nick Cifuentes

CampusLIVE Offers Customized Portal for Campus News, Information Students Need

There is new kid in school, his name is CampusLIVE, and wants to act as every college kid’s 24/7 RA (Resident Assistant) by providing all the information you need to know as a student on campus. The new social community website aggregates information a college kid needs to know. Besides the usual, like weather, there are customized news feeds (CNN, Boston Globe, Philly.com, Fox News, MSNBC, and even... read more

Sep 23, 2008 Posted by Nick Cifuentes

Don’t Forget a Blog Strategy – ‘Free People’ Didn’t!

  Blogs.  As an Internet strategist – my life daily is consumed with social media feeds, blog alerts, feedburner stats, google alert updates, monitoring, strategizing, execution – all of these overused terms and time consuming tactics certainly take a toll on you.   But one thing I do often, as I do for all my clients, is research – taking notice of the growing digital space around me... read more

Sep 12, 2008 Posted by Nick Cifuentes

Social Networking for Babies – Yes: Someone Did It!

You figured it would happen at some point – social networking sites are popping up for conceivably every market demographic – and now a social networking site for babies has made its way to the market.   Totspot. This amazing feat of success has brought Totspot into a place where they might find a profitable niche.   The service that is built on Ruby on Rails, just went through a private beta... read more