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What Do You Do Online? Social Media & Gaming Dominate Online Activity

A newly-released report from Nielsen said social networking is consuming twice as much of our online time as any other digital activity. The statistics said sites like Facebook and Twitter account for 22.7% of time spent on the internet, with social games being the next most frequented activity at 10.2%. And with all our time being eaten up by Facebook, you’d expect drop-off somewhere, and activities... read more

Twitter – The Social Media Branding Your Business Needs.

Twitter. What if there was a business tool that existed, which could allow companies to listen in on discussions about how people are using their products, analyze what people are saying about them, and could allow that company to respond to that “person” directly. It’s a tool that effectively hones in on embracing the early product adopters and influencers who are then able to share with... read more

Are You a Social Media Influencer? – You, The Brand.

Influencers. Yes, you…the man in the corner of Starbucks sipping your vanilla late. You, the young blonde typing away to the world, using your ‘content’ to help unite others. You, the young man with a camera strapped to your head, broadcasting to the world your every moving moment. You, the brand. You, I, and the other 10 percent of social media website users are the so called... read more

Yammer or Twitter & Microblogging in a Corporate World

Yammer. So what is all this Yammer-ing about? After coming across a NY Times article posted Monday that spoke about one of my favorite websites Twitter, and another similar modeled website called Yammer, the question came up – microblogging for business? Yes, I know many people have asked this before, but when combining that question & the topic of non-existent ‘dollar-generating business... read more

Facebook: It’s Growing Up, Just Like You – And Only Getting Bigger

Although this might be slightly old news, it still something worth writing about. A new report from Peter Schilling, the Director of IT @ Amherst College, said that 438 students who enrolled at Amherst this fall, 432 had joined the Amherst College Class of 2012 Facebook Group by the end of August (classes started the first week of September). Schilling also said that 3,225 posts were made in the group by... read more

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