Aug 19, 2008
Retailers Turn to Social Media Tactics to Attract More Buyers
With the back-to-school season in full swing, a number of retailers have lined up social media tactics to attract new shoppers. Targeting teens and young adults – social media has emerged as a key component in drawing new targeted users through social networking sites, such as facebook, to deliver their marketing campaigns. With an already shaky economy scaring buyers away from the stores, shoppers need... read more


